Your Chance to Finish a Movie Microsoft Started

Interesting...

Shervin Samari, a partner at Omelet, acknowledged that marketers asking consumers to create content must be comfortable with giving up control of the ad-making process.

“Those brands willing to let go will make deeper connections with consumers,” Mr. Samari said. “There is that element of ‘You never know,’ but in this case we’re showcasing creativity and how the technology can help deliver that.”

D&B E-Blast

This is a good v-blast I got today. It is simple and I'll bet effective. Very little copy. Clear call to action... and it routes you to this video. Note the survey link below the video. I bet that works as well.

Best Buy TV Show - Sara Moulton

Simply executed web series for Best Buy. Minor celebrity, big company, major sponsors. Seems like this type of program could be created for just about any retailer.

www.bestbuycookwithsara.com

The power of simple

If you guys haven't seen Wine library TV, you should. I'm not sure if this is really the sort of thing AF is trying to do or not but its incredibly effective. His daily posts are watched by over 60,000 people a day.

Here's a great blog article about him written by one of my favorite bloggers.

Gary is going to be at the next SEED conference in chicago. I went to the first one and loved it.

Art Chicago 2008 Video

The Flashpoint Academy did a series of video updates from the 2008 Art Chicago show. They are pretty different in tone from what we did in 2007.

Stay tuned for our 2008 Art Chicago work, which Dan Ollman directed and Rob Schoonover produced. It's focused on the fair's sponsors and should launch over the summer to promote sponsorship for the 2009 show.

Ford Aims to Wow Key Group: Its Dealers

This is the latest from Ford, replacing the Bold Moves campaign. This was done with assistance from our NY friends Jonny and Miguel working with GMStudios.

From the Wall Street Journal: Ford Aims to Wow Key Group: Its Dealers - WSJ.com.

"The www.forddriveone.com Web site will feature as many as 30 "Webisodes" of designers, engineers and technical experts talking about the innovations they put into Ford models."

FaintStarlite at MySpace

If you haven't visited our own Esther Brady's (aka FaintStarlite's) Myspace campaign for Weight Watchers, check it out.

Janus Funds

If you haven't already seen this Janus Funds site, check it out. It is another About Face kind of thing.

Alcatel-Lucent "Tell us Your Story"

This Lucent site is very "about face" like, no?